Why do I do it? It's fun! I enjoy creating, and it's a pretty convenient way to quickly create. I'm not trying to get rich or famous, but I can't deny I enjoy the "likes".
Now that you know how much I get into it, you can imagine my surprise, delight, and horror when I posted a quick, careless photo to Instagram and it quickly became my most liked image. I didn't strategically pose or filter. I snapped a picture of what I saw to be a failure.